Privacy Policy

1. Introduction

Ashen Creatives ("we", "us" or "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what information we collect, how we use it, how it is protected and what rights you have when visiting our website or purchasing our services.

This policy applies to visitors, prospective customers, existing clients and individuals who communicate with us.

We process personal information in accordance with applicable data protection legislation, including the General Data Protection Regulation (GDPR) and applicable Irish data protection laws.

2. Who We Are

Ashen Creatives is a creative production business based in Ireland, providing digital advertising and creative production services to clients internationally.

For data protection purposes, the business responsible for deciding how and why your personal information is processed is the data controller.

Business: Ashen Creatives
Location: Ireland
Email: max@ashencreatives.com

3. Information We Collect

Depending on how you interact with our website and services, we may collect the following information:

Contact information

• Name.
• Business name.
• Email address.
• Telephone number, where provided.

Business and project information

• Website addresses.
• Product and service descriptions.
• Branding and marketing materials.
• Project briefs and creative requirements.
• Communications relating to your order.

Payment information

• Transaction references.
• Payment amounts.
• Billing information where required.
• Payment status.

Payments are processed through relevant third-party payment providers. We do not intentionally store full payment card details on our own systems.

Technical information

• IP address.
• Browser type.
• Device information.
• Website interaction information.
• Cookies and analytics information, where consent has been provided where required.

4. How We Use Your Information

We collect and process information only for legitimate business and operational purposes.

These purposes include:

• Responding to enquiries.
• Providing quotations.
• Processing orders and payments.
• Producing and delivering purchased creatives.
• Communicating about ongoing projects.
• Providing customer support.
• Maintaining financial and business records.
• Preventing fraud and misuse.
• Improving our website and services.
• Meeting legal and regulatory obligations.

We rely on appropriate legal bases under GDPR, including contractual necessity, legal obligations, legitimate interests and consent where applicable.

5. How We Handle Your Data

Your personal and business information is not sold or rented to third parties.

Ashen Creatives does not sell customer databases, use customer contact details for unrelated third-party marketing or intentionally use confidential client materials to train its own artificial intelligence models.

We do not intentionally use private client project materials as public promotional content without the necessary permission.

We may share limited information with trusted service providers where necessary to operate our business and fulfil your order.

These may include:

• Payment processing providers.
• Website hosting and infrastructure providers.
• Email and communication providers.
• Cloud storage and file delivery providers.
• AI production and creative software providers.
• Website analytics providers, where enabled and consented to where required.

These providers may process information on our behalf or under their own applicable privacy terms.

Where AI production platforms are used, materials submitted for production may be processed by those providers in accordance with their applicable terms, privacy policies and data processing arrangements.

We do not claim that every third-party provider has identical data retention or AI training practices. We take reasonable steps to select appropriate providers and review their relevant data protection arrangements.

We do not knowingly disclose personal information to unrelated parties for their own marketing purposes.

6. Artificial Intelligence and Creative Production

Ashen Creatives uses AI-assisted technologies and digital production tools to create advertising materials.

Where necessary to complete a project, Client-supplied assets, product images, branding or other project information may be processed through third-party creative platforms.

Clients should avoid supplying unnecessary sensitive personal information or confidential third-party information.

Where personal data is included in materials supplied for production, the Client must have an appropriate legal basis and the necessary permissions to provide that information for the agreed purpose.

7. Cookies and Website Analytics

Our website may use cookies and similar technologies to ensure functionality, understand website usage and improve user experience.

These may include:

• Essential website cookies.
• Analytics cookies.
• Performance-related cookies.
• Advertising or tracking technologies, if implemented.

Where required by law, non-essential cookies and tracking technologies will only be activated after the appropriate consent has been obtained.

You may manage your preferences through the website’s cookie settings or your browser settings.

Rejecting non-essential cookies will not prevent you from accessing the core website.

8. Sharing Your Information

We may disclose personal information where reasonably necessary:

• To trusted service providers supporting our business.
• To payment processors to complete transactions.
• To comply with legal obligations.
• To respond to lawful requests from public authorities.
• To protect our legal rights or prevent fraud.
• In connection with a business restructuring or transfer, where legally permitted.

We do not sell your personal information.

9. International Data Transfers

As Ashen Creatives serves international customers and may use technology providers operating outside Ireland or the European Economic Area, certain information may be transferred internationally.

Where personal data is transferred outside the EEA, we will take steps to ensure that an appropriate legal transfer mechanism and safeguards are in place where required.

These may include adequacy decisions, Standard Contractual Clauses or other lawful transfer mechanisms.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy.

Retention periods may depend on:

• The nature of the information.
• Whether you have an ongoing business relationship with us.
• Accounting and tax obligations.
• Contractual requirements.
• Legal claims and dispute resolution.
• Regulatory requirements.

Financial and transaction records may be retained for the legally required accounting and tax retention period.

Other project and communication information will be retained only as long as reasonably necessary, after which it will be securely deleted or anonymised where appropriate.

11. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, accidental loss, misuse, alteration or disclosure.

Access to information is restricted to what is reasonably necessary for business operations and service delivery.

However, no method of electronic storage or transmission is completely secure, and we cannot guarantee absolute security.

12. Your Data Protection Rights

Depending on applicable law, you may have the right to:

• Request access to your personal information.
• Request correction of inaccurate information.
• Request deletion of personal information.
• Request restriction of processing.
• Object to certain processing activities.
• Request data portability.
• Withdraw consent where processing relies on consent.
• Lodge a complaint with the relevant data protection authority.

To exercise your rights, contact us using the details below.

We will respond to valid requests within the timeframes required by applicable data protection law.

You may also contact the Irish Data Protection Commission at www.dataprotection.ie.

13. Third-Party Websites

Our website may contain links to third-party websites, platforms or services.

We are not responsible for the privacy practices, security or content of external websites.

We recommend reviewing their individual privacy policies before providing personal information.

14. Children’s Privacy

Our services are intended for businesses and individuals aged 18 or over.

We do not knowingly collect personal information from children for the purpose of providing our commercial services.

If we become aware that personal information has been collected unlawfully from a child, we will take reasonable steps to address the matter.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business, technology, legal obligations or data processing practices.

The latest version will always be published on our website with its updated effective date.

16. Contact Us

For questions, concerns or requests relating to your personal information, please contact:

Ashen Creatives
Email: max@ashencreatives.com
Location: Ireland

We take privacy seriously and will make reasonable efforts to address any concerns promptly.